VR & AR
The Consumer Content Report: Influence in the Digital Age
What content do consumers seek out, trust and find the most influential when making purchasing decisions? A recent survey by Stackla of 2,000 consumers...
Omnichannel Messaging for the Travel Industry
The entire travel industry is talking about it: messaging for traveller engagement. Be it in the form of SMS, chat apps and even coupled with...
Adjust's Mobile Benchmarks 2018: What happened in mobile last year
Adjust brings you it's first Mobile Benchmarks report in over a year, collecting 365 days' worth of information from over 11,000 apps to give you...
Digital Asset Management for Dummies
Digital Asset Management for Dummies is a new special edition by DAM experts Bynder that walks you through what you need to know about the...
The Complete Guide to Mobile App Marketing: App Store Optimisation
With the help of some of the biggest players in the mobile app marketing space, Adjust brings you The Complete Guide to Mobile App Marketing...
CMO Briefing: An Exclusive Collection of Mobile Research Reports
Tune supports the world's smartest mobile marketers and data lovers, which means its research reports are tailor-made for marketers to extract the key industry insights...
Mobile Ad Fraud: What 24 Billion Clicks on 700 Ad Networks Reveal
Digital security company WhiteOps suggests that marketers lost $7.2bn (£5.6bn) to digital ad fraud last year. Ad vertification company Adloox says that marketers will lose...
Mobilebest 2017: Four Burning Issues in Marketing Technology
Walled gardens control advertising to billions of people inside their borders. Metrics from the major platforms show serious flaws, generally in favour of those platforms....
Mobile Marketing Cookbook: Whip up the Best Push Notification Strategy
There are millions of apps throughout several app stores. This means that now, more than ever, it's vital to have a plan for not only...
Mobile-specific Brand Advertising: Building a Bespoke Programmatic Strategy
The personal and working lives of most people now revolve round their smartphones, the most personal of personal computers. Rarely out of reach, they provide...
Seven Mobile Commerce Trends for 2017
98 per cent of retailers now boast a mobile-friendly web presence, but how many of them are truly meeting the needs of today's mobile-first consumers?...
Ansible MDex Mobile Index
Mediabrand's mobile marketing and technology agency, has launched MDex , a new report ranking the world's most 'mobile ready' brands based on five criteria that...
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